Vitality is a leading insurance and investment company, offering a range of Life and Health Insurance products such as Income Protection, Critical Illness cover and Life Insurance. It also provides a number of investment products.
Its core purpose is to make people healthier and help them to protect their lives. This is why along with its parent group, Discovery, it has pledged to get 100 million people 20% more active by 2025.
By reaching this page you are eligible for 2 months FREE cover when you arrange a new Income Protection policy.
Simply fill in the form below to apply your 2 months free discount or call us on 02084327333 stating the code VC2MF.
Vitality Income Protection Coverage
Income Protection / Short Term Income Protection
Income Protection Cover Plus
Maximum Claim Duration
2 year limited term
Own occupation or special incapacity definition
Waiver of Premium
Vitality offers three different cover options to make it easier to pick the right cover for needs and budget. These are:
If you choose either the Income Protection or Income Protection Cover Plus policies, you can select a 12 month deferral period if you’re a public sector worker. This includes teachers, NHS staff and council workers.
Vitality then links your payout to your public sector sick pay, for example paying 50% of your benefit while you are receiving half pay and 100% of your benefit when your sick pay stops.
Vitality automatically includes waiver of premium. This means it pays your premiums for you while you’re in a claim. This starts on the day after your selected deferred period ends.
Insurers base the monthly income benefit you’re entitled to on your income. If your income falls between you taking out a policy and making a claim, its likely that your benefit will therefore fall as well.
However, Vitality offers a ‘benefit guarantee’, so if your benefit is £1,500 or less, it still pays your chosen monthly benefit minus any continuing income you are receiving.
If you pay extra to add this to your policy, Vitality will fix your benefit from the outset. That means, even if your income and therefore your entitlement to a benefit falls in the future, Vitality will still pay your original benefit without reducing it to account for you new lower earnings.
For some higher risk occupations Vitality has a ‘special’ definition of incapacity. Here, it will pay your full benefit for 12 months based on the standard own occupation definition. However, on the 12 month anniversary of the claim, they’ll reassess your incapacity.
Depending on its severity at that point, Vitality will either continue paying the claim fully or reduce your benefit payments by 50%.
If you are self employed, choose a 1 month defer period and suffer from one of a list of conditions, Vitality backdates your benefit payments to the 1st date of incapacity.
Vitality offer indexed-linked Income Protection. With this option, your benefit increases annually in line with inflation measured by the Retail Price Index (RPI), capped at 10% per year.
However, it’s important to note that your premiums will also increase. The premium increases work depending on the increase in RPI and therefore your benefit. If RPI rises by:
Vitality lets you increase your benefit when certain life events happen without asking additional questions about your health.
However, not all life events are covered under Vitality’s short term and standard Income Protection policies.
Life events include:
Vitality offers a Recovery Benefit which gives policyholders access to therapies and nursing support. It organises the services you need and pays for them directly, giving you one less thing to worry about.
Vitality pays the lower of your full Income Protection benefit or £1,000 (£2,000 for Cover Plus policies).
Purchase an Apple Watch through Vitality and use it as a fitness tracker to earn rewards. By recording your activity you can earn points to help to reduce the cost of the watch. The more points you earn, the lower your repayments on the watch could be.
You must be paying a minimum premium of £45 per month and pay a small upfront deposit to access this benefit. Your regular monthly repayments will be over 36 months on a 0% APR finance agreement.
With a comprehensive policy you will have access to a Permanent Disability Increase. If you become permanently disabled and cannot perform at least 3 activities of daily living, your benefit will increase by 10%.
However, you cannot receive more than £200,000 per year in combined benefit and Permanent Disability Increase.
If you have to spend time in hospital during your deferred period, Vitality pays £100 per night after the 7 consecutive nights for a maximum of 90 nights.
Vitality’s unique Vitality Plus Programme rewards policyholders for being active by offering a range of discounts and benefits, such as money off gym memberships, cashback on the high street and when shopping online.
Independent Protection Expert at Drewberry
Unlike other providers which only offer a Sick Pay Guarantee or similar to NHS staff such as doctors and surgeons, Vitality extends this benefit to other public sector workers such as teachers and council workers.
Vitality are the only insurer on the market to offer the option to fix your whole benefit amount. This option offers you peace of mind knowing that, should your circumstances change and your income fall, Vitality will still pay your original benefit in full.
The most unique aspect of Vitality’s Income Protection is its Vitality Plus Programme. This gives access to cheaper premiums, cashback and other rewards. However, to access these benefits policyholders must take an active approach to maintaining a healthy lifestyle.
The Vitality Plus Programme:
These programmes let you reap all kinds of rewards from your policy, including freebies, discounts, cashback and annually reducing premiums.
There are different options to choose from which offer slightly different benefits. These include Vitality’s Optimiser and Vitality Wellness Optimiser plan.
If you select either of these, they offer an initial upfront premium discount. If you didn’t want one of the Optimiser plans, you can simply add Vitality Plus to any core product and take advantage of the rewards linked to that specific plan.
It is important to know that with the Optimiser policies, premiums could go up as well as down. If you don’t engage with the Healthy Living programme and maintain a healthy lifestyle, your premiums may increase.
As you can see, when looking to compare Income Protection Insurance there are lots of points to consider. With so many factors and a lot of different terminology at play, it can be tricky to do an accurate like-for-like comparison between providers.
We started Drewberry™ because we were tired of being treated like a number.
We all deserve a first class service when it comes to issues as important as protecting our health and our finances. Below are just a few reasons why it makes sense to talk to us.
For help and fee-free advice on Income Protection, please don’t hesitate to get in touch. Pop us a call on 02084327333 or email firstname.lastname@example.org.
I’ve held a policy with Drewberry for several years now. They are always friendly, insightful and offer great service.